The trailer for It's About You which will screen at the 2011 SXSW Film Festival. This is a personal journey film about singer/songwriter John Mellencamp. It was made during his summer 2009 tour with Bob Dylan and Willie Nelson; Mellencamp also recorded his new album in three historical locations during the month and a half tour. The story is told through the eyes of the father/son film making team of Kurt and Ian Markus, neither of whom had ever made a film before. The entire 90-minute film is shot on super8, to stunning effect. This is not a retrospective film with interviews. It is of the moment.