$2.788b at the box office affords you a lot of leeway with a movie franchise. As 20th Century Fox has sat back to allow filmmaker James Cameron complete control over his passion project Avatar. Since that 2009 blockbuster made shockwaves across Hollywood, despite the snubbing in some quarters and at the awards ceremonies, the sequel appears to be edging ever closer.
Shooting is earmarked for late in the summer this year, starting August 15. But it will not only be for the second installment, as Cameron expands on his vision from the fictional world of Pandora. A new report suggests production on no less than 4 sequels is taking place, the first of which will premiere on December 2018.
Avatar 5 Script Is Just Complete: Cameron
Speaking to the Daily Beast last month, Cameron outlined his vision for the franchise long-term, arguing that the next feature is not his entire focus. Explaining that the fifth flick of the series is wrapped up on paper, all it will take now is for the cast and crew to get back together again and make the event a spectacle to behold.
"The thing is, my focus isn't on Avatar 2. My focus is on Avatar 2, 3, 4, and 5 equally," he remarked. "That's exactly how I'm approaching it. They've all been developed equally. I've just finished the script to Avatar 5. I'm now starting the process of active prep. I'll be working with the actors in the capture volume in August, so I'm booked in production every day between now and then. Our volume is up and running, and everything is designed, and so we're going full-guns right now. I feel like I've been let out of jail, because I've been in the writing cave for the last two years. I'm actually enjoying life. I don't enjoy writing. I wouldn't wish writing on a dog."
Can Avatar Make History... Again?
No film has ever taken home more from a theatrical release in the history of cinema than 2009's Avatar. A feat that will be incredibly difficult to surpass. Surely there will be a major marketing push for a feature that did invest a reported $246m to produce, but James Cameron and Fox will have a tough task on their hand.
8 years prior, there was less competition to deal with in the form of Marvel, DC and LucasFilm by reinvigorating the Star Wars franchise, a series that has a cult following like no other. Should moviegoers flock to see the second installment with anything close to the enthusiasm they did so in 2009, all parties should be content.